{"id":1471,"date":"2025-06-06T17:54:11","date_gmt":"2025-06-06T09:54:11","guid":{"rendered":"https:\/\/regencargobikes.com\/?p=1471"},"modified":"2025-06-06T17:54:14","modified_gmt":"2025-06-06T09:54:14","slug":"trek-group-acquires-eav-bikes-in-strategic-rescue-deal-aimed-at-urban-mobility-market","status":"publish","type":"post","link":"https:\/\/regencargobikes.com\/cs\/trek-group-acquires-eav-bikes-in-strategic-rescue-deal-aimed-at-urban-mobility-market\/","title":{"rendered":"Skupina Trek z\u00edsk\u00e1v\u00e1 EAV Bikes v r\u00e1mci strategick\u00e9 z\u00e1chrann\u00e9 dohody zam\u011b\u0159en\u00e9 na trh m\u011bstsk\u00e9 mobility"},"content":{"rendered":"<p><em>5. \u010dervna 2025 - Lond\u00fdn, Velk\u00e1 Brit\u00e1nie<\/em> - V\u00fdznamnou ud\u00e1lost\u00ed pro evropsk\u00fd sektor e-mobility je, \u017ee americk\u00fd cyklistick\u00fd gigant Trek Group p\u0159evzal aktiva a provoz spole\u010dnosti EAV Bikes, britsk\u00e9ho v\u00fdrobce elektrick\u00fdch n\u00e1kladn\u00edch \u010dty\u0159kolek. Akvizice, kter\u00e1 byla ozn\u00e1mena na za\u010d\u00e1tku tohoto t\u00fddne, znamen\u00e1 pro spole\u010dnost EAV, kter\u00e1 se v posledn\u00edch 12 m\u011bs\u00edc\u00edch pot\u00fdkala s rostouc\u00edmi finan\u010dn\u00edmi probl\u00e9my, zlom.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Z\u00e1chrann\u00e9 lano uprost\u0159ed finan\u010dn\u00edch pot\u00ed\u017e\u00ed<\/h2>\n\n\n\n<p>Electric Assisted Vehicles Ltd. (EAV), zalo\u017een\u00e1 v roce 2018 v hrabstv\u00ed Oxfordshire, si vybudovala reputaci d\u00edky v\u00fdvoji inovativn\u00edch \u010dty\u0159kolov\u00fdch e-n\u00e1kladn\u00edch vozidel ur\u010den\u00fdch pro doru\u010dov\u00e1n\u00ed na posledn\u00ed m\u00edli, komun\u00e1ln\u00ed vyu\u017eit\u00ed a m\u011bstskou logistiku. Navzdory siln\u00e9 produktov\u00e9 \u0159ad\u011b a viditeln\u00e9 p\u0159\u00edtomnosti v pilotn\u00edch programech po cel\u00e9 Evrop\u011b se spole\u010dnost pot\u00fdkala s probl\u00e9my p\u0159i roz\u0161i\u0159ov\u00e1n\u00ed v d\u016fsledku zpo\u017ed\u011bn\u00ed v dodavatelsk\u00e9m \u0159et\u011bzci a nedostatku kapit\u00e1lu.<\/p>\n\n\n\n<p>Podle finan\u010dn\u00edch v\u00fdkaz\u016f spole\u010dnosti EAV za rok 2024, kter\u00e9 byly p\u0159edlo\u017eeny spole\u010dnosti Companies House, zaznamenala firma provozn\u00ed ztr\u00e1ty ve v\u00fd\u0161i 3,1 milionu liber, a to zejm\u00e9na kv\u016fli rostouc\u00edm v\u00fdrobn\u00edm n\u00e1klad\u016fm a nespln\u011bn\u00fdm c\u00edl\u016fm v oblasti zav\u00e1d\u011bn\u00ed sv\u00e9ho vlajkov\u00e9ho modelu EAV2Cubed.<\/p><div class=\"regen-test-placement-from-wizard-1604397851\" id=\"regen-2033358600\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-1076230867169041\"\n     crossorigin=\"anonymous\"><\/script><\/div><div class=\"regen-test-placement-from-wizard-2878267818\" id=\"regen-111866681\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-1076230867169041\"\n     crossorigin=\"anonymous\"><\/script><\/div>\n\n\n\n<p>S rostouc\u00edm dluhem a bez \u00fasp\u011b\u0161n\u00e9ho kola financov\u00e1n\u00ed v roce 2024 vstoupila spole\u010dnost EAV v dubnu 2025 do spr\u00e1vy, co\u017e vyvolalo obavy logistick\u00fdch firem a zast\u00e1nc\u016f udr\u017eitelnosti, kte\u0159\u00ed zna\u010dku pova\u017eovali za pr\u016fkopn\u00edka \u010dist\u00e9 m\u011bstsk\u00e9 dopravy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Strategick\u00fd vstup spole\u010dnosti Trek Group do oblasti u\u017eitkov\u00e9 elektromobility<\/h2>\n\n\n\n<p>Skupina Trek, kter\u00e1 je celosv\u011btov\u011b zn\u00e1m\u00e1 sv\u00fdmi v\u00fdkonn\u00fdmi j\u00edzdn\u00edmi koly a elektrokoly, dala jasn\u011b najevo sv\u00e9 ambice expandovat mimo tradi\u010dn\u00ed spot\u0159ebitelsk\u00e9 trhy do oblasti e-mobility zam\u011b\u0159en\u00e9 na u\u017eitkov\u00e9 \u00fa\u010dely. Akvizice spole\u010dnosti EAV do t\u00e9to strategie zapad\u00e1.<\/p>\n\n\n\n<p>\"Tento krok je v souladu s na\u0161\u00edm dlouhodob\u00fdm n\u00e1zorem, \u017ee m\u011bstsk\u00e1 logistika a mikromobilita budou hr\u00e1t v\u00fdznamnou roli p\u0159i utv\u00e1\u0159en\u00ed udr\u017eiteln\u00fdch m\u011bst,\" uvedla Laura Reynoldsov\u00e1, viceprezidentka pro rozvoj podnik\u00e1n\u00ed ve spole\u010dnosti Trek Group. \"Spole\u010dnost EAV ji\u017e odvedla tvrdou pr\u00e1ci p\u0159i v\u00fdvoji p\u0159esv\u011bd\u010div\u00e9 platformy. Hodl\u00e1me p\u0159in\u00e9st rozsah, v\u00fdrobn\u00ed stabilitu a glob\u00e1ln\u00ed distribuci.\"<\/p>\n\n\n\n<p>P\u0159esn\u00e1 hodnota akvizice z\u016fst\u00e1v\u00e1 nezve\u0159ejn\u011bna, ale zdroje bl\u00edzk\u00e9 transakci nazna\u010duj\u00ed \u010d\u00e1stku v rozmez\u00ed 4-5 milion\u016f liber, kter\u00e1 zahrnuje du\u0161evn\u00ed vlastnictv\u00ed, zb\u00fdvaj\u00edc\u00ed z\u00e1soby a kl\u00ed\u010dov\u00fd technick\u00fd person\u00e1l. Spole\u010dnost Trek bude provozovat EAV jako dce\u0159inou spole\u010dnost, p\u0159i\u010dem\u017e si ponech\u00e1 zna\u010dku a v\u00fdzkumnou a v\u00fdvojovou z\u00e1kladnu v Oxfordshire.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Co bude d\u00e1l se zna\u010dkou EAV?<\/h2>\n\n\n\n<p>Spole\u010dnost Trek pl\u00e1nuje obnovit v\u00fdrobu model\u016f EAV2Cubed a EAVRoRo do 1. \u010dtvrtlet\u00ed roku 2026 a zpo\u010d\u00e1tku se zam\u011b\u0159\u00ed na trhy ve Velk\u00e9 Brit\u00e1nii, Nizozemsku a N\u011bmecku, kde elektrokola rychle nahrazuj\u00ed dieselov\u00e9 dod\u00e1vky pro m\u011bstsk\u00e9 dod\u00e1vky na kr\u00e1tk\u00e9 vzd\u00e1lenosti.<\/p>\n\n\n\n<p>Podle Evropsk\u00e9 cyklistick\u00e9 federace (ECF) je v\u00edce ne\u017e 20 % cyklist\u016f, kte\u0159\u00ed jezd\u00ed na kole. <strong>420 000 n\u00e1kladn\u00edch kol<\/strong> v roce 2024 prod\u00e1no v Evrop\u011b, co\u017e je o 16% v\u00edce ne\u017e v p\u0159edchoz\u00edm roce. Z toho t\u00e9m\u011b\u0159 70% zakoupily podniky, obce nebo provozovatel\u00e9 vozov\u00fdch park\u016f.<\/p>\n\n\n\n<p>Filozofie designu spole\u010dnosti EAV, zam\u011b\u0159en\u00e1 na lehk\u00e9 \u010dty\u0159kolky s uzav\u0159enou kabinou, modul\u00e1rn\u00edm \u00falo\u017en\u00fdm prostorem a technologi\u00ed podpory \u0161lap\u00e1n\u00ed, p\u0159edstavuje v\u00fdraznou alternativu k v\u011bt\u0161\u00edm a m\u00e9n\u011b obratn\u00fdm elektrick\u00fdm dod\u00e1vk\u00e1m. Jejich vozidla jsou podle p\u0159edpis\u016f EU pr\u00e1vn\u011b klasifikov\u00e1na jako elektrokola, co\u017e jim umo\u017e\u0148uje provoz v n\u00edzkoemisn\u00edch z\u00f3n\u00e1ch a na cyklostezk\u00e1ch bez \u0159idi\u010dsk\u00e9ho pr\u016fkazu.<\/p>\n\n\n\n<p>\"Je to spr\u00e1vn\u011b na\u010dasovan\u00e9,\" \u0159\u00edk\u00e1 Erik M\u00fcller, poradce v oblasti mobility v Berl\u00edn\u011b. \"Spr\u00e1vci vozov\u00fdch park\u016f jsou pod tlakem, aby dekarbonizovali, a m\u011bsta upravuj\u00ed prostor tak, aby up\u0159ednost\u0148ovala nemotorovou dopravu. D\u00edky tomu, \u017ee m\u00e1 spole\u010dnost Trek za sebou, je nyn\u00ed EAV v siln\u011bj\u0161\u00ed pozici, aby mohla tuto popt\u00e1vku uspokojit.\"<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Dopad na odv\u011btv\u00ed a konkurenty<\/h2>\n\n\n\n<p>Krok spole\u010dnosti Trek vytv\u00e1\u0159\u00ed tlak jak na tradi\u010dn\u00ed v\u00fdrobce n\u00e1kladn\u00edch kol, tak na nov\u011b vznikaj\u00edc\u00ed startupy v oblasti lehk\u00fdch elektrick\u00fdch vozidel (LEV). Spole\u010dnosti jako Urban Arrow (Pon Holdings), VUF Bikes a ONO Motion zaznamenaly v Evrop\u011b v\u00fdznamn\u00fd n\u00e1r\u016fst vozov\u00e9ho parku, ale jen m\u00e1lo z nich m\u00e1 takov\u00fd rozsah v\u00fdroby nebo glob\u00e1ln\u00ed dosah jako Trek.<\/p>\n\n\n\n<p>Akvizice nav\u00edc signalizuje trend konsolidace na rozt\u0159\u00ed\u0161t\u011bn\u00e9m trhu LEV, kde men\u0161\u00ed za\u010d\u00ednaj\u00edc\u00ed podniky \u010dasto bojuj\u00ed s p\u0159\u00edstupem ke kapit\u00e1lu a slo\u017eitost\u00ed regulace.<\/p>\n\n\n\n<p>\"Je to chytr\u00e1 z\u00e1chrana,\" \u0159ekla Sophie Grantov\u00e1, dopravn\u00ed analyti\u010dka ve spole\u010dnosti Clean Mobility Watch. \"Trek z\u00edsk\u00e1v\u00e1 p\u0159\u00edstup k rostouc\u00ed kategorii, ani\u017e by musel za\u010d\u00ednat od nuly. A pro EAV je to druh\u00e1 \u0161ance se stabiln\u00edm sponzorem.\"<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Zam\u011bstnanci a provoz EAV z\u016fst\u00e1vaj\u00ed ve Spojen\u00e9m kr\u00e1lovstv\u00ed<\/h2>\n\n\n\n<p>Spole\u010dnost Trek potvrdila, \u017ee v r\u00e1mci transakce si ponech\u00e1 hlavn\u00ed in\u017een\u00fdrsk\u00fd t\u00fdm spole\u010dnosti EAV a bude pokra\u010dovat v provozu v z\u00e1vod\u011b Kidlington nedaleko Oxfordu. St\u00e1vaj\u00edc\u00ed z\u00e1vod bude slou\u017eit jako centrum excelence pro v\u00fdzkum a v\u00fdvoj n\u00e1kladn\u00edch vozidel, p\u0159i\u010dem\u017e se pl\u00e1nuj\u00ed dal\u0161\u00ed investice do kompozitn\u00edch materi\u00e1l\u016f a optimalizace hnac\u00edho \u00fastroj\u00ed.<\/p>\n\n\n\n<p>Prob\u00edhaj\u00ed tak\u00e9 jedn\u00e1n\u00ed s n\u011bkolika b\u00fdval\u00fdmi klienty - v\u010detn\u011b spole\u010dnost\u00ed DPD, Ocado a DHL Supply Chain - o obnoven\u00ed test\u016f pozastaven\u00fdch vozidel a servisn\u00edch smluv. \u0160ir\u0161\u00ed glob\u00e1ln\u00ed dodavatelsk\u00fd \u0159et\u011bzec a poprodejn\u00ed podpora spole\u010dnosti Trek mohou t\u011bmto provozovatel\u016fm, z nich\u017e mnoz\u00ed vyj\u00e1d\u0159ili obavy ohledn\u011b spolehlivosti spole\u010dnosti EAV v podm\u00ednk\u00e1ch finan\u010dn\u00ed z\u00e1t\u011b\u017ee, poskytnout jistotu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Z\u00e1v\u011br<\/h2>\n\n\n\n<p>V dob\u011b, kdy m\u011bsta po\u017eaduj\u00ed ekologi\u010dt\u011bj\u0161\u00ed, men\u0161\u00ed a univerz\u00e1ln\u011bj\u0161\u00ed \u0159e\u0161en\u00ed dod\u00e1vek, se spojen\u00ed rozsahu spole\u010dnosti Trek a inovac\u00ed spole\u010dnosti EAV jev\u00ed jako aktu\u00e1ln\u00ed. A\u010dkoli hodn\u011b z\u00e1le\u017e\u00ed na realizaci v nadch\u00e1zej\u00edc\u00edch 12 m\u011bs\u00edc\u00edch, akvizice nejen zachra\u0148uje slibnou britskou firmu, ale mohla by pomoci udat t\u00f3n dal\u0161\u00ed f\u00e1zi m\u011bstsk\u00e9 mikromobility v Evrop\u011b.<\/p>\n\n\n\n<p>N\u011bkter\u00e9 obr\u00e1zky pou\u017eit\u00e9 na tomto webu\/v tomto \u010dl\u00e1nku poch\u00e1zej\u00ed z internetu a jsou ur\u010deny v\u00fdhradn\u011b pro ilustrativn\u00ed a vzd\u011bl\u00e1vac\u00ed \u00fa\u010dely, aby se l\u00e9pe porozum\u011blo obsahu. Respektujeme pr\u00e1va du\u0161evn\u00edho vlastnictv\u00ed p\u016fvodn\u00edch tv\u016frc\u016f a sna\u017e\u00edme se uv\u00e1d\u011bt zdroje, kde je to relevantn\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Prohl\u00e1\u0161en\u00ed o autorsk\u00fdch pr\u00e1vech k obr\u00e1zku<\/h2>\n\n\n\n<p>Pokud jste pr\u00e1voplatn\u00fdm vlastn\u00edkem jak\u00e9hokoli zde zobrazen\u00e9ho obr\u00e1zku a domn\u00edv\u00e1te se, \u017ee jeho pou\u017eit\u00ed p\u0159edstavuje poru\u0161en\u00ed autorsk\u00fdch pr\u00e1v, kontaktujte n\u00e1s pros\u00edm na adrese info@regencargobikes.com. Po ov\u011b\u0159en\u00ed obr\u00e1zek neprodlen\u011b odstran\u00edme nebo uvedeme jeho zdroj.<\/p>\n\n\n\n<p>D\u011bkujeme za pochopen\u00ed.<\/p>\n\n\n\n<p>\u00a9 Regen Technology Co., Ltd.<\/p>","protected":false},"excerpt":{"rendered":"<p>June 5, 2025 \u2014 London, UK \u2014 In a significant development for the European e-mobility sector, U.S.-based bicycle giant Trek Group has stepped in to acquire the assets and operations of EAV Bikes, a UK-based manufacturer of electric cargo quadracycles. The acquisition, announced earlier this week, marks a turning point for EAV, which had faced [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1472,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[],"class_list":["post-1471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ebike-news"],"_links":{"self":[{"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/posts\/1471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/comments?post=1471"}],"version-history":[{"count":1,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/posts\/1471\/revisions"}],"predecessor-version":[{"id":1473,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/posts\/1471\/revisions\/1473"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/media\/1472"}],"wp:attachment":[{"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/media?parent=1471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/categories?post=1471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/tags?post=1471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}