{"id":1534,"date":"2025-06-13T23:10:34","date_gmt":"2025-06-13T15:10:34","guid":{"rendered":"https:\/\/regencargobikes.com\/?p=1534"},"modified":"2025-06-13T23:10:37","modified_gmt":"2025-06-13T15:10:37","slug":"more-young-people-in-the-uk-plan-to-buy-ebikes-study-finds","status":"publish","type":"post","link":"https:\/\/regencargobikes.com\/cs\/more-young-people-in-the-uk-plan-to-buy-ebikes-study-finds\/","title":{"rendered":"Studie ukazuje, \u017ee v\u00edce mlad\u00fdch lid\u00ed ve Spojen\u00e9m kr\u00e1lovstv\u00ed pl\u00e1nuje koupit elektrokola"},"content":{"rendered":"<p>Ned\u00e1vn\u00e1 studie britsk\u00e9ho ministerstva dopravy (DfT) odhalila v\u00fdrazn\u00fd n\u00e1r\u016fst po\u010dtu mlad\u00fdch lid\u00ed, kte\u0159\u00ed uva\u017euj\u00ed o koupi elektrokol. Pr\u016fzkum, kter\u00fd se uskute\u010dnil v obdob\u00ed od ledna do b\u0159ezna 2025, uk\u00e1zal, \u017ee 38% respondent\u016f ve v\u011bku 18 a\u017e 34 let vyj\u00e1d\u0159ilo jasn\u00fd z\u00e1m\u011br koupit si v p\u0159\u00ed\u0161t\u00edch 12 m\u011bs\u00edc\u00edch elektrokolo, p\u0159i\u010dem\u017e v podobn\u00e9m pr\u016fzkumu v roce 2022 to bylo jen 24%.<\/p>\n\n\n\n<p>Tento posun je p\u0159i\u010d\u00edt\u00e1n kombinaci rostouc\u00edch n\u00e1klad\u016f na dopravu, rostouc\u00edmu pov\u011bdom\u00ed o \u017eivotn\u00edm prost\u0159ed\u00ed a m\u011bn\u00edc\u00edmu se postoji mlad\u0161\u00edch spot\u0159ebitel\u016f k vlastnictv\u00ed automobilu. Vzhledem k tomu, \u017ee ceny pohonn\u00fdch hmot z\u016fst\u00e1vaj\u00ed nestabiln\u00ed a dopravn\u00ed z\u00e1cpy ve m\u011bstech se zhor\u0161uj\u00ed, jsou elektrokola st\u00e1le v\u00edce vn\u00edm\u00e1na jako praktick\u00e1, levn\u00e1 a ekologick\u00e1 alternativa.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Zm\u011bna priorit<\/h2>\n\n\n\n<p>\"P\u0159ed p\u011bti lety se mlad\u00ed lid\u00e9 st\u00e1le je\u0161t\u011b zam\u011b\u0159ovali na vlastnictv\u00ed auta jako na symbol statusu nebo nutnosti,\" \u0159\u00edk\u00e1 Emma Waltersov\u00e1, dopravn\u00ed analyti\u010dka z britsk\u00e9ho v\u00fdzkumn\u00e9ho centra pro cyklistiku. \"Nyn\u00ed mnoz\u00ed z nich up\u0159ednost\u0148uj\u00ed flexibilitu, \u00fasporu n\u00e1klad\u016f a udr\u017eitelnost - a to v\u0161e e-kola spl\u0148uj\u00ed.\"<\/p><div class=\"regen-test-placement-from-wizard-1604397851\" id=\"regen-2085830403\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-1076230867169041\"\n     crossorigin=\"anonymous\"><\/script><\/div><div class=\"regen-test-placement-from-wizard-2878267818\" id=\"regen-4287051343\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-1076230867169041\"\n     crossorigin=\"anonymous\"><\/script><\/div>\n\n\n\n<p>Podle studie je hlavn\u00edm motivem \u00faspora n\u00e1klad\u016f: 72% mlad\u00fdch dosp\u011bl\u00fdch respondent\u016f uvedlo jako hlavn\u00ed d\u016fvod, pro\u010d uva\u017euj\u00ed o po\u0159\u00edzen\u00ed eBike, \"\u00fasporu pen\u011bz na dopravu\", n\u00e1sledovanou \"sn\u00ed\u017een\u00edm uhl\u00edkov\u00e9 stopy\" (51%) a \"vyhnut\u00edm se zpo\u017ed\u011bn\u00ed ve\u0159ejn\u00e9 dopravy\" (37%).<\/p>\n\n\n\n<p>Zaj\u00edmav\u00e9 je, \u017ee tento posun je obzvl\u00e1\u0161t\u011b siln\u00fd v m\u011bstsk\u00fdch oblastech. V Lond\u00fdn\u011b, Manchesteru a Bristolu v\u00edce ne\u017e 45% mlad\u00fdch dosp\u011bl\u00fdch uvedlo, \u017ee si v p\u0159\u00ed\u0161t\u00edm roce pravd\u011bpodobn\u011b nebo velmi pravd\u011bpodobn\u011b po\u0159\u00edd\u00ed elektrokolo. Nadpr\u016fm\u011brn\u00fd z\u00e1jem projevila tak\u00e9 men\u0161\u00ed m\u011bsta a univerzitn\u00ed m\u011bste\u010dka, jako je Oxford, Leeds a Cambridge, co\u017e bylo \u010d\u00e1ste\u010dn\u011b zp\u016fsobeno m\u00edstn\u00ed cyklistickou infrastrukturou a p\u016fj\u010dovnami kol eBike.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Dopad na politiku a infrastrukturu<\/h2>\n\n\n\n<p>Svou roli z\u0159ejm\u011b hraj\u00ed i vl\u00e1dn\u00ed pob\u00eddky. V roce 2024 vl\u00e1da Spojen\u00e9ho kr\u00e1lovstv\u00ed roz\u0161\u00ed\u0159ila svou iniciativu na podporu eCycle a nab\u00eddla slevu a\u017e 300 liber na n\u00e1kup kvalifikovan\u00e9ho kola eBike a ve vybran\u00fdch m\u011bstech zavedla pilotn\u00ed programy eBike-to-work. V kombinaci s mand\u00e1tem pro vozidla s nulov\u00fdmi emisemi (ZEV) a poplatky za dopravn\u00ed z\u00e1cpy na \u00farovni m\u011bst tyto politiky podn\u011bcuj\u00ed mlad\u0161\u00ed obyvatele k mikromobilit\u011b.<\/p>\n\n\n\n<p>\"Kl\u00ed\u010dov\u00fdmi ot\u00e1zkami z\u016fst\u00e1vaj\u00ed dostupnost a p\u0159\u00edstup, ale je z\u0159ejm\u00e9, \u017ee dynamika roste,\" \u0159\u00edk\u00e1 Thomas Finch, \u0159editel spole\u010dnosti Micromobility UK. \"To, co vid\u00edme, nen\u00ed jen z\u00e1jem - prom\u00edt\u00e1 se do re\u00e1ln\u00fdch n\u00e1kup\u016f.\"<\/p>\n\n\n\n<p>Spole\u010dnost Halfords, jeden z nejv\u011bt\u0161\u00edch britsk\u00fdch prodejc\u016f j\u00edzdn\u00edch kol, zaznamenala v 1. \u010dtvrtlet\u00ed 2025 meziro\u010dn\u00ed n\u00e1r\u016fst prodeje elektrokol ve v\u011bkov\u00e9m segmentu 18-34 let o 27%. Siln\u00fd r\u016fst v t\u00e9to demografick\u00e9 skupin\u011b zaznamenaly tak\u00e9 online platformy, jako jsou Pure Electric a Decathlon, p\u0159i\u010dem\u017e mezi nejprod\u00e1van\u011bj\u0161\u00ed pat\u0159\u00ed lehk\u00e9 modely pro doj\u00ed\u017ed\u011bn\u00ed do pr\u00e1ce a skl\u00e1dac\u00ed elektrokola.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Elektrokola jako \u017eivotn\u00ed styl<\/h2>\n\n\n\n<p>Dal\u0161\u00edm trendem vypl\u00fdvaj\u00edc\u00edm ze studie je zm\u011bna zna\u010dky elektrokol z u\u017eitkov\u00fdch vozidel na produkty \u017eivotn\u00edho stylu. Na platform\u00e1ch soci\u00e1ln\u00edch m\u00e9di\u00ed, jako je TikTok a Instagram, influence\u0159i a tv\u016frci st\u00e1le \u010dast\u011bji prezentuj\u00ed doj\u00ed\u017ed\u011bn\u00ed na eBike, j\u00edzdy ve voln\u00e9m \u010dase, a dokonce i cestovatelsk\u00fd obsah na eBike.<\/p>\n\n\n\n<p>\"Elektrokola se st\u00e1vaj\u00ed sou\u010d\u00e1st\u00ed \u0161ir\u0161\u00edho \u017eivotn\u00edho stylu,\" poznamen\u00e1v\u00e1 marketingov\u00e1 strat\u00e9gka Lucy Grantov\u00e1. \"Nejde jen o to, jak se dostat z bodu A do bodu B. Jde o to, jak lid\u00e9 vyjad\u0159uj\u00ed sv\u00e9 hodnoty - mobilitu, kondici, z\u00e1jem o \u017eivotn\u00ed prost\u0159ed\u00ed.\"<\/p>\n\n\n\n<p>V\u00fdrobci proto p\u0159izp\u016fsobuj\u00ed sv\u00e9 konstrukce. Zna\u010dky jako Gocycle, VanMoof a Estarli uvedly na trh minimalistick\u00e1 elektrokola propojen\u00e1 s aplikacemi, kter\u00e1 oslovuj\u00ed mlad\u0161\u00ed, technicky zdatn\u00e9 z\u00e1kazn\u00edky. Britsk\u00e9 startupy se mezit\u00edm za\u010d\u00ednaj\u00ed zam\u011b\u0159ovat na modul\u00e1rn\u00ed p\u0159\u00edslu\u0161enstv\u00ed, elegantn\u00ed m\u011bstsk\u00e9 r\u00e1my a modely slu\u017eeb zalo\u017een\u00e9 na p\u0159edplatn\u00e9m.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pohled do budoucna<\/h2>\n\n\n\n<p>Navzdory optimismu z\u016fst\u00e1vaj\u00ed probl\u00e9my. Po\u010d\u00e1te\u010dn\u00ed cena kvalitn\u00edch elektronick\u00fdch kol - \u010dasto se pohybuje mezi 1 200 a 2 500 librami - m\u016f\u017ee b\u00fdt pro studenty nebo pracovn\u00edky s n\u00edzk\u00fdmi p\u0159\u00edjmy st\u00e1le ne\u00fanosn\u00e1. Mezi mlad\u00fdmi spot\u0159ebiteli jsou tak\u00e9 uv\u00e1d\u011bny obavy z kr\u00e1de\u017ee baterie a dostupnosti poji\u0161t\u011bn\u00ed.<\/p>\n\n\n\n<p>Vzhledem k rostouc\u00ed popt\u00e1vce a roz\u0161i\u0159uj\u00edc\u00edm se trh\u016fm s pou\u017eit\u00fdm zbo\u017e\u00edm v\u0161ak odborn\u00edci z oboru o\u010dek\u00e1vaj\u00ed v bl\u00edzk\u00e9 budoucnosti \u0161ir\u0161\u00ed dostupnost. Analytici p\u0159edpov\u00eddaj\u00ed, \u017ee britsk\u00fd trh s elektrokoly by mohl do roku 2027 p\u0159es\u00e1hnout ro\u010dn\u00ed obrat 300 milion\u016f liber, p\u0159i\u010dem\u017e segment mlad\u0161\u00edch 35 let by mohl tvo\u0159it v\u00edce ne\u017e 40% n\u00e1kup\u016f.<\/p>\n\n\n\n<p>\"\u00dadaje nazna\u010duj\u00ed, \u017ee se bl\u00ed\u017e\u00edme k bodu zlomu,\" uzav\u00edr\u00e1 Walters. \"Dokud budou m\u011bsta investovat do cyklistick\u00e9 infrastruktury a vl\u00e1dy udr\u017eovat motiva\u010dn\u00ed programy, je pravd\u011bpodobn\u00e9, \u017ee se elektrokola stanou standardn\u00ed volbou pro m\u011bstskou mobilitu - zejm\u00e9na mezi mlad\u0161\u00edmi generacemi.\"<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Prohl\u00e1\u0161en\u00ed o autorsk\u00fdch pr\u00e1vech k obr\u00e1zku<\/h2>\n\n\n\n<p>N\u011bkter\u00e9 obr\u00e1zky pou\u017eit\u00e9 na tomto webu\/v tomto \u010dl\u00e1nku poch\u00e1zej\u00ed z internetu a jsou ur\u010deny v\u00fdhradn\u011b pro ilustrativn\u00ed a vzd\u011bl\u00e1vac\u00ed \u00fa\u010dely, aby se l\u00e9pe porozum\u011blo obsahu. Respektujeme pr\u00e1va du\u0161evn\u00edho vlastnictv\u00ed p\u016fvodn\u00edch tv\u016frc\u016f a sna\u017e\u00edme se uv\u00e1d\u011bt zdroje, kde je to relevantn\u00ed.<\/p>\n\n\n\n<p>Pokud jste pr\u00e1voplatn\u00fdm vlastn\u00edkem jak\u00e9hokoli zde zobrazen\u00e9ho obr\u00e1zku a domn\u00edv\u00e1te se, \u017ee jeho pou\u017eit\u00ed p\u0159edstavuje poru\u0161en\u00ed autorsk\u00fdch pr\u00e1v, kontaktujte n\u00e1s pros\u00edm na adrese <a href=\"mailto:info@regencargobikes.com\" target=\"_Blank\" rel=\"noreferrer noopener\">info@regencargobikes.com<\/a>Po ov\u011b\u0159en\u00ed obr\u00e1zek neprodlen\u011b odstran\u00edme nebo uvedeme jeho zdroj.<\/p>\n\n\n\n<p>D\u011bkujeme za pochopen\u00ed.<\/p>\n\n\n\n<p>\u00a9 Regen Technology Co., Ltd.<\/p>","protected":false},"excerpt":{"rendered":"<p>A recent study from the UK\u2019s Department for Transport (DfT) has revealed a significant uptick in the number of young adults considering the purchase of electric bicycles. The survey, conducted between January and March 2025, shows that 38% of respondents aged 18 to 34 expressed a clear intention to buy an eBike within the next [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1535,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[],"class_list":["post-1534","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ebike-news"],"_links":{"self":[{"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/posts\/1534","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/comments?post=1534"}],"version-history":[{"count":1,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/posts\/1534\/revisions"}],"predecessor-version":[{"id":1536,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/posts\/1534\/revisions\/1536"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/media\/1535"}],"wp:attachment":[{"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/media?parent=1534"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/categories?post=1534"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/regencargobikes.com\/cs\/wp-json\/wp\/v2\/tags?post=1534"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}